The iPhone just crushed Samsung in sales — is it as bad as it seems?

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The iPhone just crushed Samsung in sales — is it as bad as information technology seems?

(Image credit: Tom's Guide)

Apple has started 2021 brilliantly, according to Counterpoint Research. The company has released its listing of the ten all-time selling smartphones in January, and vi of the slots are taken with iPhones.

What's more than, of the remaining 4 slots, only two are from Samsung — the Galaxy A31 and Galaxy A21S — both budget handsets, sold outside of the US for less than $200. Meanwhile, Apple's option includes all 4 high-stop iPhone 12s. Should this be crusade for alarm for Samsung?

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Before nosotros get on to that, hither'southward the list in full. Recall that these figures are based on worldwide sales for January, then information technology'south entirely possible that things have turned on their head in the intervening months.

(Image credit: Counterpoint Inquiry)

While it's pretty articulate that the iPhone 12 launch has been a big success for Apple tree, it's important to not get too carried abroad about what it says about the opposition for a couple of reasons.

Firstly, the percentages involved are individually modest, with even the best selling iPhone 12 grabbing just6% of the global market. Add upwardly all the percentages of the top ten, and information technology nevertheless merely comes to 24%, leaving a very long and assisting tail for other manufacturers to hunt. This chart favors the likes of Apple, which only makes a handful of handsets, against a brand like Samsung which has dozens beyond the Milky way S, Annotation, Z and A serial.

Secondly, the timing is good for Apple. As the chart was compiled for Jan, the iPhone 12 family was the most contempo big selling flagship to launch, with models start going on auction in October and November. By contrast, the Samsung Galaxy S21 went on sale on January xiv — nearly halfway through the reporting period.

At the same time, there are certainly reasons for Samsung executives to be a little worried. Commencement, Xiaomi's appearance in a higher place Samsung with the Redmi 9 and 9A is a concern, given the Chinese visitor doesn't sell its handsets in the U.Southward. The sub-$150 handsets are taking on Samsung'due south equivalents exterior the U.Southward and winning, which is a trend to spotter.

Secondly, the fact that the iPhone 12 mini comes in eighth place should enhance alarm bells, given the company has reportedly slashed production in the confront of underwhelming sales. If it'southward underperforming and is still the eighth best selling smartphone, what does that say about the opposition?

It will certainly be interesting to meet if the Samsung Milky way S21 features on February and March's charts. If it doesn't, and so there could be a whole lot of pressure level on Samsung to deliver with its next big flagship release, the Galaxy Z Fold iii.

• More: Samsung Milky way S21 vs. iPhone 12

Freelance contributor Alan has been writing near tech for over a decade, covering phones, drones and everything in between. Previously Deputy Editor of tech site Alphr, his words are institute all over the spider web and in the occasional mag too. When not weighing up the pros and cons of the latest smartwatch, you'll probably notice him tackling his ever-growing games backlog. Or, more than likely, playing Spelunky for the millionth time.

Source: https://www.tomsguide.com/news/the-iphone-just-crushed-samsung-in-sales-is-it-as-bad-as-it-seems

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